THINK Interactive, Inc.

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Now Hiring: Senior Designer

Description We are a creative group who believes that a good concept can go a long way. We stay current on new trends and technology, but are smart on when and where to use them. Above all, we believe that … Continue reading

Posted in Creative, THINK News
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NOW HIRING: Senior User Experience Architect / Information Architect

Description The Senior User Experience/Information Architect is responsible for planning and managing all aspects of the user experience architecture discipline throughout a project engagement. The ideal candidate will apply skills across a range of interactive media vehicles, including websites, distributed … Continue reading

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CXM helps B2B Companies

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Many B2B companies have not embarked on social media projects because the ROI of such activities has been hard to quantify. As it turns out, that may not be a bad thing. Continue reading

Posted in Analytics, Marketing, Social Media, Strategy
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Digital channels move at the speed of social: THINKING about CXM

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Consumers expect any brand communications to happen as quickly as communications in social networks. With the ultimate goal of increasing customer engagement, new tools and practices called Customer Experience Management are emerging to help brand marketers observe, orient, decide and act in the digital channel. Taking advantage of these new developments will help brands increase sales and satisfaction in a fast paced, multichannel environment. Continue reading

Posted in Analytics, Digital Advertising, Marketing, Social Media, Strategy, User Experience
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Should You Build a Smartphone App?

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Should you build a smartphone app? I don’t know. What I do know is if you haven’t asked yourself that question you need to do so very soon. Here are some stats to digest…
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Posted in Marketing, Strategy, Technology
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Using Facebook to Drive Sales

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With 800 million members Facebook has become the example of a main stream, international social media site.  This Fall at F8, Facebook’s developer conference, several new features were announced that greatly increase the opportunities for brand engagement with the Facebook … Continue reading

Posted in Digital Advertising, Social Media
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80% of pet owners make lasting brand choice during puppyhood

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Pet ownership in the US is at an all time high and with 63% of American households owning a pet the market for pet food and related products is considerable. The Pet Food Association of America estimates that on average people spend $254 per year on dog food alone. With 78.2 million dogs in the US that make the pet food category worth a whopping 19.6 billion dollars per year. Continue reading

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THINK attends jQuery Summit

Environment for Humans

The THINK tech team attended the Environment for Human’s jQuery online summit in November. The summit covered many aspects of implemented jQuery in web application builds and provided our team with additional knowledge that we use to deliver solutions to your clients. Continue reading

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Projected Growth of Interactive Marketing Budgets thru 2016

Digital and Interactive Marketing Budgets Growth 2011 - 2016 (Forrester)

In October, THINK attended the Forrester Consumer Forum in Chicago.  We saw lots of great presentations, including one given by Sean Corcoran, Senior Analyst at Forrester Research. The presentation, titled “The Role of Digital Agencies in the Age of the … Continue reading

Posted in Digital Advertising, Marketing
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Timeline for pages and brands

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Following our last Facebook post on using the platform to drive sales, I have spoken with a number of brands and agencies about the fact that Timeline is not available for brand pages yet. While that is correct I will make a bold prediction that there will be Timeline capabilities for brand pages and the time to plan for that development is now. Continue reading

Posted in Digital Advertising, Social Media
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